Cellulose Insulation: We proudly install blown-in cellulose insulation. Essentially it is comprised of shredded, recycled newsprint that has been treated with Boric acid as a fire retardant and for pest control. Insects are deterred by it and rodents will not nest in it. It’s not that we don’t think other insulation options can be beneficial but rather our focus on cellulose has more to do with its recycled nature and ability to provide superior thermal and acoustical buffers in all the nooks and crannies of our homes. We install it as a loose fill product in attics for a higher R-value and we install it at a higher density within walls and floors to avoid settling within those cavities.